No login handover required. Full squad coverage. A complete audit trail of every incident. Fendr protects your players on Instagram without compromising their privacy.
Player welfare has never been more central to how clubs operate — welfare officers, mental health support, duty of care frameworks. And yet abusive comments reach players after every match, sitting in their notifications, on their phones, in their homes.
Existing moderation products are built for brand accounts and social media teams. They require the account holder to hand over their Instagram login — which no professional athlete should have to do. And they treat all content the same rather than understanding the specific, identity-based abuse athletes face.
The result is that clubs with genuine commitment to player welfare have no practical way to act on it when it comes to social media. Players are left to manage it alone, or not at all.
Fendr is the only comment moderation tool built specifically for individuals and their own accounts. Each player connects their own Instagram through Meta's verified integration. They keep their login. Always. The club doesn't need it and doesn't get it.
Protect every player on your roster, each with their own Fendr persona built around their specific identity and the abuse they face.
Players connect their own accounts. Their credentials stay theirs. This isn't a setting — it's how Fendr is built.
A Black midfielder faces different abuse from a Jewish goalkeeper. Fendr is built around each player individually and adapts accordingly.
Hate comments are removed before they go live. Players don't see them. Your audience doesn't see them.
Every action logged and reviewable — useful for welfare reporting, disciplinary processes, or escalation to governing bodies.
Whether you protect five players or fifty, Fendr scales without requiring more manual work.
They require account login handover — a non-starter for professional athletes and their contracts.
They are complex, heavyweight platforms built for large social and marketing teams — not for protecting individual player accounts.
They are built around content policy, not personal identity — they catch generic slurs but miss the coded, contextual abuse athletes actually face.
They put the burden of moderation on the club's social team, not on an automated system working in the background.
Fendr is built the other way around: individual-first, identity-aware, no login required, fully automated.
One Fendr account covers your whole squad.
Each player connects through Meta's verified integration in minutes. Their login stays theirs.
Identity, background, and the specific abuse they face. Each player has their own protection profile.
Monitor protection across your squad from your dashboard, without accessing individual accounts.
24/7, in the background, before abuse ever reaches your players.
“We had welfare support in place but nothing for social media. Fendr filled that gap without asking our players to do anything they wouldn't be comfortable with.”
No. Each player connects their own account through Meta's verified integration and keeps their login. The club never needs or gets it.
Yes. One club account covers your roster, with each player protected individually by their own profile.
Yes. Every action is logged and reviewable, which supports welfare reporting, disciplinary processes, and escalation to governing bodies.
Instagram today, with TikTok, X, and YouTube on the way.
Book a call and we'll put together a quote based on squad size and set your players up end to end.